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Home> All Articles> Financial Planning

ARTICLES

How to Convince Your Spouse to Invest During a Downturn

Written by
  • Daniel May, CFP®
    ▼
    Daniel May, CFP®
    Financial Planner

    Daniel is the author of Beyond Basics, which helps you make the most out of every dollar by keeping you informed and up-to-date with current financial news, Financial Mutant money strategies, and optimizing your financial life.

    Financial Planning
    Retirement
    See more from Daniel May
Updated Jan 15, 2026
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In this highlight, we discuss how to navigate a conversation about investing during a market downturn with your spouse and give you some tips on how to get on the same page.
Transcript
Investing during a downturn can be a difficult decision, especially when one spouse has a much lower risk tolerance than the other. However, there are ways to encourage both parties to invest, even during a volatile market. First and foremost, education is key. The more one understands about the market, the more comfortable they will become with the potential risks. This can be achieved through research, watching educational shows, or even having discussions with a financial advisor. Additionally, it's important to focus on the goals that both parties want to achieve. Whether it's financial independence, saving for retirement, or paying for their children's education, having a clear understanding of the "why" behind the investment can make it easier to come to a consensus. It's also important to remember that short-term risks and losses may seem daunting, but when viewed from a long-term perspective, the benefits of investing outweigh the potential downsides. Having cash on hand for short-term needs is important, but it's also important to consider the long-term effects of inflation and purchasing power. Finally, it's important to remember that open communication and compromise are key. It may not always be easy, but having a conversation about goals and risk tolerance can help both parties come to a compromise that works for both of them. In conclusion, investing during a downturn can be a tricky decision, but with education, open communication, and a focus on long-term goals, it's possible to encourage both parties to invest. And while it may not be the most romantic discussion, it is an important one to have to ensure financial success in the long run. To learn more check out our free resources here.

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